CreditWise
This example highlights the process and results of a service design approach that focused on defining a shared vision and financial trajectories framework for the level up experience in CreditWise.
CreditWise
This example highlights the process and results of a service design approach that focused on defining a shared vision and financial trajectories framework for the level up experience in CreditWise.
CreditWise
This example highlights the process and results of a service design approach that focused on defining a shared vision and financial trajectories framework for the level up experience in CreditWise.
Project
CreditWise Design Strategy
Role
Sr. Design Manager
Year
2019 - 2020
Context
Context
Context
Outcome
CreditWise has helped people shift their perspectives to get them on a better financial trajectory, and better identify customers who are ready to make a change, by selecting for a given perspective.
Financial Perspectives shape how people see the world and how receptive they are to help with their finances.
Perspectives transcend segmentation, demographics, income brackets, and underwriting risk models.
Outcome
CreditWise has helped people shift their perspectives to get them on a better financial trajectory, and better identify customers who are ready to make a change, by selecting for a given perspective.
Financial Perspectives shape how people see the world and how receptive they are to help with their finances.
Perspectives transcend segmentation, demographics, income brackets, and underwriting risk models.
Outcome
CreditWise has helped people shift their perspectives to get them on a better financial trajectory, and better identify customers who are ready to make a change, by selecting for a given perspective.
Financial Perspectives shape how people see the world and how receptive they are to help with their finances.
Perspectives transcend segmentation, demographics, income brackets, and underwriting risk models.